Content Writer/Strategist

Career Opportunities ,

Job Title: Content Writer/Strategist

Company: Agropur

Location: This position can be located in La Crosse, Wisconsin; Eden Prairie, Minnesota; or Appleton, Wisconsin.

Description: The Content Writer/Strategist will create interesting, clear and meaningful content for all elements of our marketing and communications to influence customers, prospects and the community with the content.

  • Write and edit all copy for digital and traditional marketing.

  • Produce various content types, including blog posts, web copy, social media content, literature, internal and external presentations, tech sheets, case studies, and white papers.

  • Create and maintain a content and editorial calendar.

  • Research hot topics relevant to our customers and our industry.

  • Write clear and concise product content including technical details.

  • Collaborate with our leadership, human resources, marketing, and R&D and teams to develop the content team to shape and develop the voice and tone of each message.

  • Adhere to branding guidelines and corporate voice.

  • Perform competitive and industry content analysis.

  • Report to leadership on findings and engagement in a visual and technology-forward methods.

  • Dig into user research and competitive analysis to identify, inform, and validate your work

Experience, Skills and Abilities: 

  • The Requirements (Minimum Qualifications):
    • Bachelor’s Degree in Journalism, English, Communications or related field required.

    • Equivalent combination of education and/or experience will be considered.

    • Minimum five (5) years professional writing experience required.

    • AP Style proficiency required.

  • The Extras (Preferred Qualifications):
    • Writing consumer-facing/commercial marketing content preferred.
    • Manufacturing experience preferred

Hours/Employment Type: Full Time

Salary: N/A

How to Apply: Please visit our online website

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