Grow Dairy Product Sales with New Wisconsin Dairy Export Workshop
Learn how to set up and sustain a robust dairy export program with support from Wisconsin Cheese Makers Association (WCMA). Register now at WisCheeseMakers.org to join in WCMA’s Dairy Export Workshop, set for Tuesday, November 3 from 10:00 a.m.-2:30 p.m. (CT), with options to join in-person in Sun Prairie, Wisconsin or online from anywhere in the world.
“A soaring global demand for dairy products and new trade agreements make now a promising time to launch or expand export endeavors,” says WCMA Senior Director of Programs & Policy Rebekah Sweeney. “Join us to gain the insights and practical resources you need for sales success abroad.”
WCMA’s workshop kicks off with a high-level overview of emerging markets and international consumers’ product preferences, offered by Megan Sheets, U.S. Dairy Export Council’s Senior Director of Strategic Development. Presenters from Food Export Midwest, the Wisconsin International Agribusiness Center, dairy exporter MCT Dairies, and supply chain logistics provider Hancock International follow, sharing guidance on how to navigate the challenges of exporting – from finding the right buyer to navigating customs regulations and shipping delays – before fielding your questions. The program also features speakers from the Wisconsin Economic Development Corporation, Dairy Farmers of Wisconsin, and the Center for Dairy Research, detailing export resources available to Wisconsin dairy processors, including grant opportunities, marketing assistance, research & development support, and consulting services.
This WCMA workshop is funded in part by a grant from the Wisconsin Initiative for Agricultural Exports, championed by Governor Tony Evers and a bipartisan coalition of lawmakers led by Senator Joan Ballweg and Representative Tony Kurtz. WCMA’s grant award will also support free, one-on-one export consultations for Wisconsin dairy processors, beginning in November 2022, and the creation of an online library of export resources and forms, set to debut in February 2023.
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